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It needs stratagem for business development. Business development strategy is the stratagem on integrity, long-term and essentiality of corporate development. Business development strategy is characterized by four factors, including integrity, long-term, essentiality and strategy. Integrity is opposite to locality, and long term to short term, and essentiality to concreteness, and strategy to routine. Business development strategy must possess the four characteristics at a time.
Business development strategy is not a middle or long term plan of business development, but its soul and guiding principle. Business development strategy guides the middle or long term plan of corporate development, and the latter fulfills the former. The former is key line, while the latter is item. [Details]